CREATIVE CONTROL

Last week I did a food and beverage shoot for the J Lounge in Davie Village (the best yam fries I have ever tasted). They called me in an hour before they needed the shoot to be done-- an opportunity arose and they had a limited window with their mixologist and executive chef.
Talk about ADRENALINE RUSH! 3.7% of my logic said..." WoAhh I'm not prepared...I don't even know what I'll be shooting...what will the surroundings be...??" The other 96.3 % said. "WHOO HOO...ADVENTURE..."
The truth is, I am completely confident in my technical abilities. One of my instructors at Brooks Institute of Photography said once "Discipline reigns freedom." I put the time into learning the skills (and my gear), and the rest is up to vision and creativity. And so...after a little negotiation about pay, I agreed to be there ASAP.
When I got to the shoot I quickly surveyed the surroundings to see what I was dealing with. There were so many possibilities--great colors and fabrics to work with.
I asked the owner and chef what they had in mind for concept. Can you believe they trusted me with complete CREATIVE CONTROL--a feeling that is both overwhelming and exciting.

Because I always like to provide my clients with the choice from a few different looks, (for example high key v.s low key), I did one set up that allowed me to get several effects in very little time.

If you're interested in learning how...I'm always available for tutorials!

CHEERS!